COCA-COLA x PGA TOUR CHAMPIONSHIP
The Ask ––Reimagine the 8th Green Hospitality Lounge at the 2023 PGA TOUR Championship with a tie to the
Coca-Cola Zero Sugar Fall campaign “Take a taste, change the game”
Coca-Cola Zero Sugar Fall campaign “Take a taste, change the game”
CLUBHOUSE ZERO
Welcome to a place where we focus on the action, not the in-between. Where we highlight the highlights. And where membership coems at the simple price of challenging the status quo. Ben Hogan’s swing. Tiger Woods’ impact. Cameron Champ’s activism. In a game built on tradition, it’s members like these who took a chance, turned it all on its head, and changed the game. The biggest moments. The best action. Exclusive golf experiences that inject diversity into a sport ready for a new kind of energy. Where “all inclusive” means something entirely different. It’s all waiting for you at Clubhouse Zero.
TASTE OF THE TOUR
The night before the tournament kicks off, Coca-Cola hosts the Taste of The Tour– a charity event and dinner benefiting First Tee of Atlanta. In 2023, they raised $60,000 for the cause.
our team
Creative Direction ––– Marc Fisher, Kyle Reinsfelder
Copy ––– Kyle Reinsfelder
Art Direction ––– Mary Kate Brennan
Event Production ––– Tanner Ford
Account Services ––– Fairley Smith, Kristin Peters, Jessica Miller, Devon Boyce
Creative Direction ––– Marc Fisher, Kyle Reinsfelder
Copy ––– Kyle Reinsfelder
Art Direction ––– Mary Kate Brennan
Event Production ––– Tanner Ford
Account Services ––– Fairley Smith, Kristin Peters, Jessica Miller, Devon Boyce